Maxxium UK launches Red Stag ad campaign
Maxxium UK, has launched its first advertising campaign for Red Stag by Jim Beam, in order to generate customer awareness to its target audience of 18-24 year olds.
Read more...Maxxium UK, has launched its first advertising campaign for Red Stag by Jim Beam, in order to generate customer awareness to its target audience of 18-24 year olds.
Read more...A cut in the 50p tax rate would help secure jobs in the on-trade, according to the latest edition of the Wilson Drinks Report, WDR.
Read more...The Home Office is to publish its assessment of how the below-cost selling ban will impact on problem and underage drinking in the new year.
Small grower Champagne retailer, French Bubbles is to open a pop-up Champagne bar and shop for the festive period.
Read more...The Guardian
The media would have us believe that Christmas involves huge family get-togethers, but we all know that isn't true, says Fiona Beckett.
European wine bloggers are set to descend on Izmir in Turkey for the 2012 EWBC conference.
Treasury Wine Estates has set up a fine wine business unit to better showcase its wines in the £15 plus category.
Pernod Ricard and drivers' association the AA will target pressure on work colleagues drinking and driving over the office party season as part of its Accept Responsibility campaign.
Read more...Reserve Brands Group, the division of Diageo dedicated to growing the premium spirits category, has launched a range of off-trade gifting options.
Read more...A new London Dry Gin has hit the market to rival the likes of Beefeater and Whitley Neill.
Read more...Inter Beaujolais has called for entries to its second 'International Gamay Competition'.
Read more...Western Australia bushfire impact on wineries has been"small", according to Nick Power, chief executive officer, Margaret River Wine Industry Association (MRWIA).
Read more...Vinotheque, part of logistics provider, London City Bond, has secured a contract with family-run independent wine merchant and shipper, Steep Hill Wines.
Read more...The weekly currency round-up has seen sterling fall to a seven week low against the US dollar, leading investors to shun 'riskier' currencies.
Read more...The Skalli family has sold its assets in the Rhône Valley and Languedoc to Boisset.
Read more...McGuigan Wines is planning to build a city vineyard - bringing 80 Semillon vines aged over 60-years old - in Dublin in September 2012.
A harmful, illegal brand of vodka that has been seized in retailers throughout the UK, may have also reached pubs and clubs, according to The Food Standards Agency.
Read more...Bowmore, the first Islay Single Malt whisky has collaborated with Savile Row tailor, Malcolm Plews to create a bespoke tailoring session as a Christmas gift.
Read more...Sterling fell to a further six week low against the US dollar yesterday, falling below $1.55/ £1 following steep drops in the prices of riskier currencies and commodities.
Read more...Global Brands, has unveiled a raft of year-round on-trade activity to promote the versatility of Thorntons Chocolate Liqueur and capitalise on the cream liqueurs category.
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