Take Out to Help Out e-book from Bums on Seats

By Andrew Catchpole

Published: 25 January, 2021

Bums on Seats has launched a free e-book resource, Take Out to Help Out, giving advice for on-trade operators as to how best to develop and market an at home dining offer.

The initiative by the outsource sales agency aims to cover all aspects of tailoring the at home offer, including operational set-up, packaging and branding through to marketing, PR and social media.

Take Out to Help Out was originally launched by Bums on Seats as a social media campaign celebrating innovation in the sector among hospitality suppliers and operators seeking to mitigate some of the damage inflicted on business by Covid-19.

“Industry collaboration, as well as positive messaging and practical support, is of critical importance,” said Amber Staynings, CEO of Bums on Seats.

“We are delighted to be working with so many like-minded suppliers by offering free advice on how to ensure hospitality is able to develop a take out strategy that is both commercially viable and aligned with trends and consumer behaviours for the long term.”

The Take Out to Help Out e-book is available as a free download here.

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