Tech: New age-old problem
Jo Gilbert looks at how the biggest alcohol brands and social media platforms are banding together to tackle the rapidly developing world of online age-assurance systems.
Read more...Jo Gilbert looks at how the biggest alcohol brands and social media platforms are banding together to tackle the rapidly developing world of online age-assurance systems.
Read more...Bacardi has announced two new major appointments, with Steve Young taking on the newly created role of business unit director for the UK & Ireland, while Amanda Almond becomes MD of northern Europe.
Read more...Martini has announced that all its Asti grape suppliers are on track to becoming certified sustainable in 2021.
Read more...Pernod Ricard’s flagship vodka brand, Absolut, will be rolling out its prototype “paper” bottle from today (25 January), initially in both the UK and Sweden.
Read more...Bacardi has acquired pre-batched cocktails company Tails for an undisclosed sum.
Read more...Brits are gearing up to throw out the festive rule book this Christmas with new research showing a shift in festive consumer drinking trends.
Read more...Bacardi has unveiled plans to develop the “world’s most eco-friendly spirits bottle” which will biodegrade in 18 months.
Read more...From care packages for hospitality staff to innovative and creative lockdown collaborations, Chris Losh looks at how those in the industry have reached out to one another
Read more...Canned drinks and grab-and-go cocktails to go are expected to be given a major boost this summer thanks to a new vogue in outdoor drinking.
Read more...Armit Wines is the latest in the drinks industry to pledge its support to The Drinks Trust’s coronavirus campaign as overall industry projects across the off- and on-trade continue to gather pace with Brockmans Gin, Bacardi and House of Champagne Henri Giraud also revealing new initiatives.
Read more...Bacardi has pledged $3m to support bars and restaurants around the world debilitated by the coronavirus shutdown.
Read more...Bacardi is focusing its energy on its premium range with a new barrel-aged golden sipping variant, adding fire to a category that is quickly on the rise.
Read more...Bacardi and Brown-Forman are to end their UK collaboration, the companies have revealed.
Read more...Entries are now open for the 2020 Bacardi Legacy Cocktail Competition.
Read more...The 2019 Bacardi Legacy Cocktail Competition has been won by Ronnaporn Kanivichaporn from Bangkok, Thailand.
Read more...On-trade operators at Bar Convent were urged to ditch a “vanilla” approach in favour of taking a more political stance with the brands they pour and activities they run.
Read more...Bacardi has completed the acquisition of premium tequila producer Patrón Spirits International.
Read more...Last month, 5,500 Bacardi employees left their desks and headed to their local haunt for the inaugural Back to the Bar initiative. Jo Gilbert finds out more
Read more...Employees at spirits powerhouse Bacardi left their computers and labs yesterday and headed to their local bars as part of a global initiative to find out what’s driving engagement at the sharp end of the trade.
Read more...Bacardi has made a new appointment in its senior leadership team.
Read more...