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Bacardi launches global web community for bartenders

Published:  28 April, 2011

Bacardi has launched an online global web community aimed at helping bartenders around the world to elevate their skills and reach career goals.

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Minimum pricing "still elephant in room" for drinks trade

Published:  16 March, 2011

Setting a minimum price for alcohol is still "the elephant in the room" a leading drinks producer admitted yesterday as the government and off-trade were lambasted over cheap drinks deals.

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Drinks bosses slam alcohol-related deaths forecast

Published:  01 March, 2011

Drinks bosses have slammed evidence which says there will be up to 30,000 alcohol-related deaths in the next 20 years, claiming official statistics were ignored.

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Pernod wins Havana Club battle in Spain

Published:  03 February, 2011

Pernod Ricard has claimed victory in a court hearing over the rights to the Havana Club rum brand name in the Spanish market.

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Bacardi gives cash to flood funds

Published:  03 February, 2011

Bacardi is to donate US$50,000 each to the disaster relief efforts in Australia and Brazil after recent flooding in the countries.

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Celebrate Mardi Gras with Southern Comfort

Published:  01 February, 2011

Bacardi Brown-Forman Brands is urging publicans and bar owners to get into the true spirit of New Orleans with bespoke party kits.

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Home Office joins trade for new alcohol conference

Published:  24 January, 2011

The Home Office has linked up with key trade bodies for a new alcohol conference "Is Big Society a partnership?" which aims to allow the industry to debate new legislation.

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Bacardi launches Originals ready to serve cocktail range

Published:  21 January, 2011


Bacardi is introducing a new range of ready to serve authentic cocktail drinks which it believes could open up a new drinks category to outlets unable to currently offer a credible cocktail service.

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Eristoff ramps up advertising with £250k spend

Published:  18 November, 2010
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Spirits producers in sensible drinking pledge

Published:  17 November, 2010

European spirits producers have pledged to step up their efforts to promote sensible drinking.

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Pernod Ricard sells New Zealand Wine brands

Published:  18 October, 2010

Pernod Ricard Group has sold some of its New Zealand Wine brands, including Lindauer, to a consortium of buyers from Lion Nathan and Indevin, for NZ $88 million (circa £42 million).

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Pernod Ricard sells New Zealand Wine brands

Published:  18 October, 2010

Pernod Ricard Group has sold some of its New Zealand Wine brands, including Lindauer, to a consortium of buyers from Lion Nathan and Indevin, for NZ $88 million (circa £42 million).

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Lagnado to head Bacardi marketing

Published:  27 May, 2010

Bacardi has hired the woman who masterminded the Campaign for Real Beauty for Dove soap as its new global marketing boss.

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Smirnoff retains top spot in brand survey

Published:  10 May, 2010

Smirnoff has retained its top spot as the global leading alcoholic drinks brand according to an annual drinks industry survey.

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European spirit producers tackle alcohol misuse

Published:  25 February, 2010

Europe's spirits producers have launched a online database to help reduce alcohol related harm.

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The Portman Group launches minimum-age campaign

Published:  28 September, 2009

The Portman Group has launched a campaign to reinforce the message that young adults have to be and look 25, to be able to advertise alcohol.

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The Portman Group appoints chairman

Published:  14 August, 2009

The alcohol and social responsibility body for drinks producers, the Portman Group has appointed Seymour Fortescue as its first external chairman.

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Bacardi launches ready-to-serve mojito

Published:  23 July, 2009

Barcadi has launched a ready- mixed mojito to capitalise on the increasing number of people drinking at home as the recession continues to bite.

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JC and JD head Superbrands list

Published:  15 July, 2009

Jacob's Creek is the highest placed wine in the new Superbrands list, published by the research organisation of the same name this week.

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Bacardi's David to be new Grant boss

Published:  23 June, 2009

Bacardi global marketing chief Stella David is to leave the company to become the new chief executive of Scotch producer William Grant.

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