Think Rum revealed the winners of this year’s awards at the second annual event held last week, with Sly Augustin taking the prestigious Rum Champion of the Year gong and the Best Individual Rum Bar award.
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The number of UK distilleries in the UK has doubled in the past five years, boosted by the gin boom.
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UK rum sales are predicted to have broken the £1bn barrier at the end of last year for the first time.
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There has been no shortage of evolution in the drinks world over the past year, providing canny operators with plenty of openings for upping customer engagement. Andrew Catchpole reports
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It’s almost time for our Think Rum event, which will once again kick off the New Year with a day of debates, tastings and presentations to delve deeper into this incredibly versatile and increasingly popular category.
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Beam Suntory has given its ‘super’ premium Cruzan Distiller’s Collection a makeover designed to set it apart from its cheaper, fruit-flavoured stable mate.
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Hot on the heels of gin, rum is the latest spirit set to reach sales of £1 billion later this year.
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Quintessential Brands has signed a deal as the UK distributor for Cockspur rum.
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William Grant & Sons has unveiled a new limited-edition bottle design for premium spiced rum, Sailor Jerry.
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Premium spirits distributor Mangrove has released a new rum which draws on the setting which inspired a Daphne du Maurier novel.
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London-based agency Spirit Cartel has been taken on to distribute Isla del Tesoro rum, which for 50 years was made for controversial Cuban revolutionary Fidel Castro’s personal consumption.
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Diageo has signed ex-England football captain Rio Ferdinand to head up a new global TV campaign for the rum brand.
The commercial, which kicks off today in the UK, features Ferdinand and brand ambassador Captain Morgan, and is focused on the former’s insatiable appetite for ‘fun and infectious’ humour. T
Sales of bourbon could rival those of Scotch in the UK over the next five to ten years new data has shown.
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In case you missed some of the headlines this week on harpers.co.uk, we have put together a review of the top online news, Q&As, and opinion stories.
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In case you missed some of the headlines this week on harpers.co.uk, we have put together a review of the top online news, Q&As, and opinion stories.
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Rum may not be generating quite the column inches when compared with the ongoing explosive growth of artisanal gins and it remains a minnow when compared with the volumes of vodka consumed in the UK.
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In case you missed some of the headlines this week on harpers.co.uk, we have put together a review of the top online news, Q&As, and opinion stories.
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Virgin Holidays has partnered with IBM and global rum ambassador Ian Burrell to create a rum "scientifically manufactured" to evoke the feeling of a Caribbean holiday.
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Rum's top advocates were recognised for their contributions to this increasingly popular and sometimes misunderstood spirit when Harpers celebrated its inaugural Think Rum event yesterday (January 16).
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In case you missed some of the headlines this week on harpers.co.uk, we have put together a review of the top online news, Q&As, and opinion stories.
Read more...
