Jason Yapp announces retirement

By James Lawrence

Published: 20 December, 2024

Yapp Brothers has announced the retirement of Jason Yapp after a successful tenure of 32 years at the firm.

The son of founder Robin Yapp, Jason cut his teeth working for Oddbins, in addition to a stint on the factory floor at Boudier liqueurs in Dijon.

He joined Yapp Brothers in 1992, having inherited his father’s passion for all things grape related, and a keen eye for business.

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Promoted to the role of sales director, MD and (since 2018) director of wine, Yapp is one of the trade's most popular and indefatigable personalities.

“It’s been a thrilling, three-decade journey at Yapp Brothers. However, now seems the right time to step down and handover the business to a talented, well-established team that can launch the company to the next stage. The move to Sparkford – with its considerable opportunity for expansion – seems the right moment for me to pass the baton,” he said.

CEO Tom Ashworth added: “It has been a pleasure and a privilege to work alongside Jason since 2001, forging the transition of Yapp Brothers into a successful, modern, full-service wine merchant. I’ve learned a great deal and had lots of laughs along the way. The entire team at Yapp support his decision to step down. Merci, mon brave!”

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