Subscriber login Close [x]
remember me
You are not logged in.

SOMERFIELD TURNS TO OZ AROMATICS

Published:  23 July, 2008

By Jack Hibberd

Somerfield's recent Australian and New Zealand range review saw the replacement of a number of Chardonnays by Rieslings, Dry Muscats, Sauvignon Blancs and Verdelhos. Eastern cuisine is so much more popular now, so we have chosen wines that complement these types of food,' wine buyer Angela Mount told Harpers. We also thought the range was a little too heavy on the Chardonnay side. Of course, we still list a lot of Chardonnays, but the range is more balanced now, and more interesting. We can use the strength of the word "Australia" to give people the confidence to trial less mainstream grapes.' New lines include 2002 Montana Riesling, Firefly Verdelho, Brown Brothers Dry Muscat and Omrah Sauvignon. Mount said that now her wine team is up to full strength', with three members, it can look at the rest of the wine ranges, starting with South America and moving onto Europe.

Keywords: