Sales of beers, wines and spirits saw an +5.7% uplift over the Christmas trading period, putting it behind only confectionery as the biggest driver of festive growth.
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Sales of sparkling and gin helped to put a skip back into Majestic's step over the Christmas period with total group sales up 15.3% compared to the previous year.
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In case you missed some of the headlines this week on harpers.co.uk, we have put together a review of the top online news, Q&As, and opinion stories.
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Sales of English Wine reached new heights in 2016, according to DEFRA.
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M&S, Co-Op, Tesco and Morrisons are the early winners in the battle for supermarket festive wine sales, according to Nielsen's latest scan track data
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One of Britain's oldest wine merchants is welcoming a new person to head up its buying team.
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The epic rise of craft beer and Prosecco are the two major success stories of recent times, but one market analyst has suggested that 2017 could offer a reality check for the two juggernauts as they struggle to keep up with projections.
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Patagonaian wines from southern Argentina are taking steps into the UK off-trade with a new listing at Waitrose.
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Shoppers might have been happy with their purchases but Black Friday failed to bring a boost to supermarkets when the shopping holiday landed on November 26.
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Grower Champagnes having been sparking consumer interest at Virgin Wines, where wine buyers are expecting sales to flourish this Christmas.
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Conviviality PLC is expanding its presence in the South East with the acquisition of KMD Enterprises Ltd (KMD).
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The issues surrounding colouring usually clear spirits came to the wider public's attention last night with the latest episode of BBC1's The Apprentice.
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According to Paul Jenkins, purchasing director at D&D hospitality group, recruiting and retaining staff isn't just a perennial problem - it's getting worse.
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2016 has proved to be a record-breaking year for gin, with end of year sales continuing to soar.
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Australian producer Bird in Hand has appointed New World specialists Seckford Agencies to ramp up distribution of their brand across the UK.
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In case you missed some of the headlines this week on harpers.co.uk, we have put together a review of the top online news, Q&As, and opinion stories.
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The future is still uncertain for online grocer Ocado which has just released its final quarterly sales figures for 2016.
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Evidence that the growing number of ethically sourced and social responsible drinks companies is in response to consumer demand for alcohol with a conscience has been backed by data from the Co-op which revealed that its sales of Fairtrade wine are up 25% YOY.
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Waitrose wine buyers have bolstered their premium offering by buying two barrels of rare wine at the historic annual Hospices de Beaune auction.
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The government department for public health has praised the benefits of minimum pricing after releasing a report which shows that UK consumers are drinking 42% more than there were in 1980.
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