Pernod Ricard becomes corporate patron of Saatchi Gallery

Pernod Ricard UK has become corporate patron of the Saatchi Gallery, meaning it can showcase its premium status, brands and activities in its creative space.

Pernod Ricard UK appoints senior roles

Pernod Ricard UK has made three senior appointments to its executive committee and senior management group, with immediate effect.

Beefeater launches 'Forever London' pack

Pernod Ricard owned, Beefeater, has launched a 'Forever London' limited-edition pack celebrating the brand's heritage in the capital.

Pernod Ricard's Simon Thomas new Benevolent chair

Pernod Ricard UK's deputy managing director Simon Thomas has been appointed the new chairman of the Benevolent.

Brancott Estate unveils new look

New Zealand wine brand, Brancott Estate, is to unveil its final transition from Montana to Brancott Estate, with a contemporary new look and extensive re-packaging.

Pernod Ricard launches Jacob's Creek 'Always Stay True' campaign

Pernod Ricard UK has unveiled a new campaign for its Australian Jacob's Creek brand, 'Always Stay True'.

Pernod Ricard launches Jacob's Creek 'Always Stay True' campaign

Pernod Ricard UK has unveiled a new campaign for its Australian Jacob's Creek brand, 'Always Stay True'.

Brancott Estate launches campaign through Rugby World Cup

Kiwi wine brand Brancott Estate is capitalising on its Rugby World Cup sponsorship to launch a new ad campaign encouraging consumers to 'stay curious'.

Pernod Ricard to trial Absolut iPad displays in Tesco stores

Pernod Ricard owned brand Absolut, is to trial in-store iPad displays in selected Tesco stores to encourage purchase of its vodka brand.

Pernod Ricard signs deal with premium tequila

Ultra premium tequila brand Avión has joined the Pernod Ricard portfolio.

New UK bosses for Diageo and Pernod Ricard

Drinks giants Diageo and Pernod Ricard have both appointed new UK bosses.

Pernod Ricard launches Beefeater London Market Gin

Pernod Ricard UK, has launched a limited edition expression inspired by the diversity of London food markets, the Beefeater London Market Gin.

Pernod Ricard launches global initiative, Responsib'ALL Day

Pernod Ricard has launched a global awareness day called, Responsib'ALL Day in a bid to tackle drink driving.

Q3 sales up 5% at Pernod Ricard

Pernod Ricard has posted a third quarter sales increase of 5%, thanks to strong growth in emerging markets and premium brands and a 2% recovery in more mature markets. 

Pernod Ricard to push premium spirits

Pernod Ricard plans to push the growth of premium spirits in the UK to match the USA's consumption with the launch of a new on and off-trade initiative.

Net profits up 10% at Pernod Ricard

Net profits are up 10% at French drinks giant Pernod Ricard thanks to strong sales growth of strategic brands in emerging markets.

Pernod Ricard launches campaign for Brancott Estate

Pernod Ricard UK is launching a marketing campaign for its New Zealand brand, Brancott Estate, to raise awareness with UK consumers.

Pernod Ricard campaign against drink driving

Pernod Ricard Q1 sales up 10%

Pernod Ricard has reported a 10% rise in first-quarter sales, helped by strong growth in Asia.

Pernod Ricard sells New Zealand Wine brands

Pernod Ricard Group has sold some of its New Zealand Wine brands, including Lindauer, to a consortium of buyers from Lion Nathan and Indevin, for NZ $88 million (circa £42 million).