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Essex farmer launches first British grown Baijiu

Published: 13 January, 2020

Baijiu, China’s most popular and enduring spirit, has continued its outward march into international markets over the past year with a new London-based spirits body and a global partnership with Pernod Ricard.

Pernod Ricard partnership to bring Baijiu to the international market

Published: 19 November, 2019

Baijiu, China’s most popular and deeply historic spirit, could be making its way to the UK thanks to a new partnership with French giant Pernod Ricard.

China launches London-based spirits body

Published: 11 November, 2019

A new China-backed international spirits research body has been launched at an event in London.

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