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Guy Anderson Wines kicks ass'

Published:  23 July, 2008

Guy Anderson Wines, the Somerset-based distributor responsible for Fat Bastard Chardonnay, has released a new, distinctively named premium Spanish wine - El Burro Kickass' Garnacha.

Made by Bodegas Borsao in DO Campo de Borja, the wine will be launched in Sainsbury's stores this month at 7.99.

Guy Anderson Wines has also launched an entry-level brand from the same producer, Siesta. The brand, priced at 3.99, consists of a Garnacha, a ros and a white from La Mancha. Listings are yet to be confirmed.

We know wine can be intimidating for some, especially when it comes to unfamiliar regions and grapes, so we must find imaginative ways to catch people's eye and ultimately draw attention to this top-quality bodega,' said company founder Guy Anderson. Siesta and El Burro are examples of wines that deliver quality and individuality with names that are easy to say, understand and remember.'