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Conviviality completes Matthew Clark acquisition and confirms change of name

Published:  07 October, 2015

Bargain Booze and Wine Rack owner Conviviality Retail has completed its £200 million acquisition of Matthew Clark.

The company confirmed the simplification of its name to Conviviality and that its web address has changed to

Chief executive officer Diana Hunter said: "The combination of the two companies is a great strategic fit and a transformational acquisition for Conviviality.

"Matthew Clark is a significant wholesaler in the drinks industry, larger than the next seven independent operators combined, and together with Conviviality this creates a unique business that addresses both on-trade and off-trade retailers.

"The enlarged group will be independent of major drinks brands, enabling us to supply an unrestricted selection of products to customers who value breadth of range, price and quality.

"We look forward to welcoming our new colleagues into the group and continuing to deliver excellent service to our customers across both businesses."