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Accolade Wines releases alcohol-free Echo Falls drink

Published:  08 January, 2015

Accolade Wines-owned Californian brand Echo Falls has released a tea-infused alcohol-free sparkling drink made from fermented grapes. 

Echo Falls Tisane has been in development for the past three years, with the firm saying the recipe does not use yeast so alcohol does not develop. The tea infusion "brings tannins and structure to the taste profile and makes it a credible alternative to wine", Accolade maintains.

Dave Pahl, founder of Australian alcoholic lemonade Two Dogs, is credited with developing the brand's flavour profile.

Pahl said: "Tisane fills a genuine consumer demand delivering an authentic taste experience without any alcohol. It fits comfortably within the repertoire of someone who enjoys an alcoholic beverage but is sometimes looking for a socially inclusive non-alcoholic alternative and also for those who choose not to consume alcohol."

Last summer Echo Falls released three lower-alcohol fruit-based wines under its Fruit Fusions range. These included a rosé with summer berries; red wine with raspberry and cassis flavours and a white wine with white peach and mango. The abvs vary from 9.5% to 11%.

Amy White, marketing director at Echo Falls said: "Releasing a no-alcohol drink under the Echo Falls label is an exciting departure for the brand, which comes straight after Echo Falls' Fruit Fusions range launched so successfully. Our research shows one in three shoppers claiming to spend £10-£15 per month on non-alcoholic alternatives and so this is becoming an increasingly valuable area of the market. Coupled with increasing demand for lower sugar and low calorie drinks - the sparkling infusion has just 126 calories per 100ml - we see a real opportunity to drive this burgeoning category."

 Echo Falls Tisane is available in Tesco in 75cl bottles, rrp £3.49.