Jerry Lockspeiser: Is a key marketing tool hiding in plain sight?
During the 1990’s my business sold millions of bottles of great value Hungarian wines to the UK’s supermarkets. The wines were made under the guidance of a young Australian winemaker whose hands on approach ensured they bristled with ripe fruit flavours. Retailing at the equivalent of £6-£8 at today’s prices they went down a storm in the high-volume part of the burgeoning wine market.
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56-58 Church Walk, Burgess Hill, West Sussex, RH15 9AN
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