Glenmorangie appoints Marc Hoellinger new chief executive

By Gemma McKenna

Published: 03 February, 2014

Marc Hoellinger has returned to Scotland as chief executive of the Glenmorangie Company, from his position as Moët Hennessy wines & spirits marketing strategy director

Marc Hoellinger Marc HoellingerMarc Hoellinger, new chief executive of the Glenmorangie Company

With a Master's degree in Marketing, Hoellinger had held several marketing positions before joining Moët-Hennessy (Danone Group, Inbev Group). In 1998, he joined Hennessy as international marketing manager before being appointed international marketing director.

Between 2008 and 2011, he was international marketing and communication director at The Glenmorangie Company, based in Scotland, where he was also responsible for the company's rapid growth in the US market. Prior to taking up post as chief executive at Glenmorangie, Hoellinger was Moët Hennessy wines & spirits marketing strategy director.

Hoellinger said: "I am delighted to return to Scotland in what are exciting times for the Scotch whisky industry, and the Ardbeg and Glenmorangie brands in particular.

Marc Hoellinger, new chief executive of the Glenmorangie Company

"I feel privileged to be steering a company with over 170 years of tradition that is now a truly global business producing some of the world's best single malts and employing a passionate, enthusiastic workforce. I intend to continue pursuing perfection in everything we do at Glenmorangie."

Hoellinger succeeds Paul Skipworth, who has been appointed senior vice president of strategy, reporting to parent company Moët Hennessy's chief executive, Christophe Navarre.

Hoellinger added: "We warmly thank Paul for his outstanding contribution to growing The Glenmorangie Company over the past five years and wish him all the best in his new assignment."

Glenmorangie recently made a £12.7 million pound investment in a state-of-the-art bottling plant in order to meet growing export demand for its different single malt whiskies. In the US alone, demand has increased by 63,000 cases and just over 100,000 cases in total were shipped in 2013.

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