Low & no market up 5% in 2023
Despite signs of the low & no market maturing, growth continued apace in 2023, with consumption across the world’s top 10 markets increasing by 5% in 2023.
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Despite signs of the low & no market maturing, growth continued apace in 2023, with consumption across the world’s top 10 markets increasing by 5% in 2023.
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Looking back to December, there was one major trend analysts were backing to have the most influence on the mix of sales and consumer behaviour in 2019.
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