Futureproofing Malbec: How can consumer fatigue be stymied?
Published: 20 October, 2025
Once a stalwart of Bordeaux and still the dominant grape of Cahors, these days Malbec seems more at home in Argentina, where it is unequivocally the country’s flagship variety. Planted on 47,000ha, across 12 different provinces, Malbec accounts for more than 42% of red plantings and a quarter of the country’s harvest.
Access to this article is restricted.
You need to have a valid subscription to access this content. If you already have a subscription please log in.
Subscribe
Subscribe today for unrestricted access to ALL content and receive all email newsletters.
Already a subscriber?
Please log in using the link at the top of the page to see this article and all subscriber-only content.
Search
Digital Editions
© Agile Media Ltd 2025. All rights reserved. Agile Media Ltd. Registered office:
56-58 Church Walk, Burgess Hill, West Sussex, RH15 9AN
Registered in England No. 6646125. VAT No. 938 4452 95
56-58 Church Walk, Burgess Hill, West Sussex, RH15 9AN
Registered in England No. 6646125. VAT No. 938 4452 95
