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UK lags on wine affordability, survey shows

Published:  26 October, 2016

The UK ranks just 24th among the most affordable countries in which to buy wine, according to a survey released today.

With the average cost of a 75cl bottle of domestic wine at £12.39 and of imported wine at £8.69, the overall average cost of wine in the UK at £10.54 places it just ahead of France at £10.64, but behind Germany and New Zealand, at £9.18 and £.8.64 respectively.

The least expensive country to buy wine in is Paraguay, the survey revealed, with an average bottle price of £5.93.

The most expensive is the United Arab Emirates, at £30.64.

Brits drink an average of 24.6 litres of wine per person annually, making it 19th in the world for most litres consumed.

Luxembourg at 61.3 litres, Portugal, at 55.4 litres, and France, at 53.6 litres, are the world's biggest drinkers of wine.

The most affordable local wine can be found in Nepal, at an average of £4.07 a bottle, with the most expensive in Venezuela, at an average of £20.37. The country with the most affordable imported wine is South Africa costing £4.77 a bottle, with the most expensive being Israel with a bottle costing £35.59 on average.

The 2016 Wine Price Index looked at the price of wines in 65 countries was compiled on behalf of peer-to-peer motorhome rental platform Shareacamper.

"Wine tourism connects travellers with local culture and is consistently a great source of wonderful memories." said Florian Dahlmann, chief executive of Shareacamper.

"It may be the romantic or the relaxing aspects of the drink, but we see a consistent and growing number of our travellers picking wineries as a premier destination."