The annual release of Fentimans market report appears to confirm that the well documented consumer shift to ‘less but better’ is also entrenched in the market for soft drinks and mixers.
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Wholesale food prices heading to the hospitality sector reached their highest ever level in May 2021, while soft drinks saw the complete opposite trend.
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As many as 20% of UK adults now do not drink alcohol, according to the latest British Lifestyles report from Mintel. At the same time, 47% of those who do drink alcohol have cut back their consumption.
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