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Malibu launches Snowcoco ahead of festive season

Published:  28 September, 2012

Malibu has launched limited edition Malibu Snowcoco in the off-trade ahead of the festive season.

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Government's zeal for minimum pricing means 'pause' in industry co-operation, warns WSTA

Published:  27 September, 2012

WSTA chief executive Miles Beale has warned that the government's U-turn on minimum pricing would lead to a "pause" in the industry's co-operation.

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Business chiefs and economists head line up at WSTA conference

Published:  18 September, 2012

Pernod Ricard UK's Denis O'Flynn, Alison Levett of Enotria and Glenn Caton of Laithwaite's are three of the keynote speakers at next week's Wine & Spirit Trade Association conference.

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Chivas Regal launches 'Made for Gentlemen' series

Published:  17 September, 2012

Pernod Ricard owned brand, Chivas Regal, has launched the first in a annual series of limited editions under its new Made for Gentlemen concept.

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ICP rules Absolut London not in breach of code

Published:  07 September, 2012

The Independent Complaints Panel has ruled the design of the Absolut London bottle does not have a particular appeal to under 18s, after Alcohol Concern lodged a complaint.

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Pernod Ricard launches Malibu Red

Published:  05 September, 2012

Pernod Ricard has introduced Malibu Red to the UK market ahead of the run-up to the festive season.

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Campo Viejo teams up with Grand Designs

Published:  04 September, 2012

Campo Viejo has teamed up with Grand Designs to offer consumers the chance to win £25,000 to make their own dream home project a reality.

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Pernod Ricard launches Absolut Unique

Published:  04 September, 2012

Pernod Ricard UK has created 4 million individually designed and numbered bottles for its new limited edition Absolut Unique range.

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Best year for Pernod Ricard since 2007/8, despite fall in UK sales

Published:  30 August, 2012

Pernod Ricard's annual results show its best growth since the financial crisis began - up 8% - although UK sales tumbled by 4%.

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Pernod Ricard chairman dies suddenly

Published:  20 August, 2012

Patrick Ricard, the head of global wine and spirits firm Pernod Ricard, has died suddenly aged 67.

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Jacob's Creek sponsors Jonathan Ross TV show

Published:  17 August, 2012

Jacob's Creek has signed a sponsorship deal with the Jonathan Ross Show on ITV1.

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Pernod Ricard's festive marketing plans revealed

Published:  17 August, 2012

In part two of Harpers' report on Pernod Ricard UK's festive plans for 2012, we take a look at what the drinks giant will be doing to promote its leading brands this Christmas.

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Premium is the buzzword this Christmas, says Pernod Ricard UK

Published:  16 August, 2012

The biggest money-spinning opportunity this Christmas is wines in the £6.50 to £8.50 price bracket and spirits costing £14 to £21.

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Brancott Estate teams up with Lonely Planet

Published:  09 August, 2012

Pernod Ricard-owned Brancott Estate has teamed up with travel information provider Lonely Planet to launch an on-pack promotion as part of its Curious Journeys initiative.

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Pernod Ricard and the AA team up in anti-drink-driving campaign

Published:  30 July, 2012

Pernod Ricard UK and the Automobile Association (AA) plan to tackle the issue of drink-driving among young UK adults, through the launch of the fourth phase of their anti-drink-driving marketing campaign.

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Ooberstock adds spirit range and plans further expansion

Published:  27 July, 2012

Ooberstock, the new Amazon-style wholesaler, has added a comprehensive spirits range to its growing portfolio.

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Malibu launches Lady Sunshine TV campaign

Published:  12 July, 2012

Pernod Ricard-owned Malibu has launched a new TV campaign that invites consumers to "celebrate the sunset" by introducing them to a new character - Lady Sunshine.

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Pernod Ricard rewards design talent in Absolut Blank competition

Published:  11 July, 2012

Pernod Ricard-owned Absolut rewarded new UK design talent in its second Absolut Blank competition at the New Designers graduate exhibition in London.

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Beefeater rolls out celebratory Inside London bottle

Published:  09 July, 2012

Pernod Ricard-owned Beefeater gin has launched a Beefeater Inside London bottle to celebrate the city's "diverse" personality, while commanding shelf standout presence for retailers.

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Pernod Ricard rolls out Beefeater 'Inside London' bottle

Published:  06 July, 2012

Pernod Ricard owned London Beefeater has launched a Beefeater 'Inside London' bottle to celebrate London's "diverse" personality while commanding shelf stand-out presence for retailers.

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