The days of the supercilious sommelier striking fear into trepidatious diners are thankfully behind us, but as the lines between casual and fine dining are becoming increasingly blurred, more and more restaurants with great wine lists are doing away with somms altogether.
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It’s the time of year for reflection – on what has passed and what might come. Brexit, Covid, war in Europe, and the multiple consequences of the cost-of-living crisis cast a negative shadow. We might feel paralysed, ready to draw in our horns. Yet, two famous quotes point us towards positive thinking.
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In its latest series of market insights, Wine Intelligence has highlighted five focus areas for wine marketeers to consider as companies battle through the extreme challenges thrown up by the Covid-19 pandemic and the developing recession.
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Legal advice has been issued to drinks businesses who are now looking to rely on the government’s promise to cover 80% of salaries (up to a limit of £2,500) a month to furloughed members of staff during the current coronavirus (Covid-19) health crisis.
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