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Roof Gardens Party raises over £10,000 for drinks trade charity The Benevolent

Published:  10 June, 2014

Senior UK drinks industry figures who attended the London Wine Fair's closing night party raised £10,000 for drinks trade charity the Benevolent.  

The party, which was held at the 1.5 acre property Kensington Roof Gardens, sold out, with 550 people in attendance.

Drinks were provided by sponsors including Matua and Rosemount from Treasury Wine Estates, Y Series by Yalumba from Negociants, Shorn from Kingsland, Casillero del Diablo from Concha Y Toro UK, Estrella Galicia beer from PLB, Roscoe's Craft Beer from The Winery Exchange and Mionetto Prosecco from Copestick Murray.

The evening's dress code was stylish and glam with a "flamingo twist" and Ewan Murray of the Wine Society, journalist Colin Hampden-White, and wine educator Laura Clay took home awards for their outfits.

Ali Mann, of Emma Wellings PR, was announced as the new chair of the Benevolent Buddies. She takes over from Kirsty Loftus who has held the position for the past year.

The Benevolent's chief executive David Cox said: "It was a bit of a risk holding this party on the last night of the Fair but, with generous financial support from the London Wine Fair organisers, Brintex, we agreed that it would be intended as a final celebration of a successful Fair. I am delighted to say that this proved to be true and I think we proved that the wine trade has not forgotten how to party and we now believe that The Benevolent Party will become the 'must-attend' party of the London Wine Fair in the future". 

All the proceeds from the night will go directly towards helping vulnerable members of the UK drinks industry facing medical or financial hardship.