Harpers Wine & Spirit Trade News

Smirnoff launches World's Best Drinks campaign

Published: 01 October, 2012

Smirnoff has launched multimedia campaign World's Best Drinks, in a bid to inspire consumers to experience new tastes across the vodka category.

KWV joins forces with Myliko Wines in renewed UK focus

Published: 27 September, 2012

KWV is looking to re-invent itself in the UK with a new strategy centred on working through Manchester-based wine agency Myliko Wines.

£2.2m marketing campaign unveiled for Captain Morgan's Spiced

Published: 21 September, 2012

Diageo GB is investing £2.2 million in Captain Morgan's Spiced rum's biggest marketing campaign to date which will feature its first TV ad.

Blossom Hill launches £2.2m campaign on taste, not price

Published: 03 September, 2012

Blossom Hill is investing £2.2 million in its largest media campaign to date, in order to focus on taste rather than price...

Best year for Pernod Ricard since 2007/8, despite fall in UK sales

Published: 30 August, 2012

Pernod Ricard's annual results show its best growth since the financial crisis began - up 8% - although UK sales tumbled by 4%.

Emerging markets provide boost for Diageo GB

Published: 23 August, 2012

Diageo's net sales in Great Britain fell 2% in the past year as the group reduced its promotional activities, but emerging...

A UK first for Shui Jing Fang

Published: 10 August, 2012

Diageo has launched Shui Jing Fang into the UK market on the back of its strategic investment into Chinese white spirits.

Sarah Miles promoted to managing director of Diageo Wines Europe

Published: 03 August, 2012

Sarah Miles is the new managing director of Diageo Wines Europe (DWE) as it looks to freshen up its buying and marketing teams across the group.

Drinks industry welcomes falling alcohol consumption in young people

Published: 26 July, 2012

The drinks trade has welcomed NHS statistics showing alcohol consumption in young people has fallen.

Simon Thomas takes up senior SABMiller management role

Published: 05 July, 2012

Simon Thomas, the former managing director for wine at Pernod Ricard UK, has taken up a new senior role a the brewer, SABMiller.

Diageo launches Chinese spirit Shui Jing Fang in UK

Published: 05 July, 2012

Diageo has launched Shui Jing Fang into the UK market on the back of its strategic investment into Chinese white spirits.

Spotlight on Scotch whisky following Diageo's £1bn investment

Published: 08 June, 2012

Self-belief within the Scotch whisky industry hit an all-time high this week when Diageo announced it was investing £1 billion over the next five years to boost production by 30-40%.

London Cocktail Week announces new partnership for 2012

Published: 30 May, 2012

London Cocktail Week is to partner Covent Garden's Seven Dials, which will become the official hub for the event in its third year.

Diageo Reserve Brands adds to Johnnie Walker range

Published: 01 May, 2012

Diageo Reserve Brands has launched two new additions to the core global Johnnie Walker range, in order to tap into the growing consumer trend of trading up to premium whisky blends.

Drinks trade makes the Rich List

Published: 30 April, 2012

The drinks trade secured around a dozen spots in the Sunday Times' Rich List 2012, published yesterday.

Emerging markets offer big opportunities

Published: 25 April, 2012

Drinks companies that abandon or ignore business opportunities in the UK and Western Europe do so at their peril...

Convenience is king for new breed of shopper

Published: 24 April, 2012

New consumer research by Diageo GB has found 93% of shopping trips in the convenience off-trade are for "something for tonight" as opposed to a routine shop or for an event.