Harpers Wine & Spirit Trade News

Annual DWCC conference says farewell

Published: 11 April, 2016

The Digital Wine Communications Conference series that was held annually in different European wine producing regions has closed its doors.

DWCC 2015 call to action: start talking to consumers

Published: 03 November, 2015

The annual Digital Wine Communications Conference held last month issued a call to action to the wine trade- stop talking to yourself and start talking to consumers.

DWCC 2014: why everyone in wine needs to know how to communicate effectively

Published: 12 November, 2014

The annual DWCC event is no longer just for bloggers, but has become essential for anyone involved in wine communications. When it comes to communications we really are all in it together, summed up Jancis Robinson MW after three days of the seventh annual Digital Wine Communications Conference in Montreux, Switzerland.

The Week That Was: top news, Q&As and opinion on Harpers.co.uk

Published: 07 November, 2014

In case you missed some of the headlines this week on harpers.co.uk, we have done a review of the top online news, financial news for the drinks trade, Q&As, and opinion stories.

Quick thinking Google chief hopes to seduce Jancis Robinson with a phone upgrade

Published: 04 November, 2014

Those Google folk don't miss a trick - I guess they would not be working there if they did.

Google chief: social media gives wine the chance to shine

Published: 04 November, 2014

Social media platforms like YouTube give the wine industry the chance to connect directly with consumers in a way traditional media channels such as TV and newspapers have always denied them, according to Google's Hamish Nicklin.

Jancis Robinson tells DWCC we need to make the most of this "golden age" of wine

Published: 03 November, 2014

We are living in a "golden age" of wine and we need to make the most of it before it is taken over by bureaucracy and censorship was the personal plea of Jancis Robinson MW at this weekend's Digital Wine Communications Conference in Montreux, Switzerland.

Digital technology is a 'disruptive' force for the wine trade hears DWCC

Published: 03 November, 2014

Technology is having a 'disruptive' effect on how wine businesses are run delegates at the Digital Wine Communications Conference heard this weekend in Montreux, Switzerland.

Lidl shows the way forward in how to sell wine says Robert Joseph at DWCC

Published: 03 November, 2014

Both multiple and specialist retailers could learn a lot from "the balls" that Lidl and other discounters are now using to market and sell wine, according to wine commentator and consultant Robert Joseph.

Wine drinkers want "dinner party one liners" not education says Justin Howard-Sneyd at DWCC

Published: 01 November, 2014

The majority of wine consumers are not looking to be educated about wine, but are interested in little nuggets of information or a "dinner party one liner" about the wines they have bought, according to Laithwaite's global wine consultant Justin Howard-Sneyd MW.

Wine bloggers risk becoming "dinosaurs" unless they become more professional hears DWCC

Published: 01 November, 2014

Wine bloggers and communicators need to raise their game and become more professional or risk becoming "dinosaurs" and out of touch not only with the wine trade but with the consumers they are trying to talk to.

Coravin founder tells DWCC how he turned near disaster into a PR success

Published: 31 October, 2014

To create something genuinely different in any market you need to try and satisfy an "unmet need" that "makes people's lives better" in that sector, according to Greg Lambrecht, founder and inventor of the Coravin wine preservation system.

Jancis Robinson leads roll call of wine personalities at DWCC in Montreux

Published: 31 October, 2014

Jancis Robinson MW leads an international line up of leading wine figures that have descended on Montreux, on the bank of Lake Geneva, for this year's Digital Wine Communications Conference.