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Chile’s premium promise

Published:  19 September, 2025

Chile needs to eschew its label as a region known for ‘cheap and cheerful’, or strictly ‘value-for-money’ wines.” So ponders Steve Daniel, head of buying at Hallgarten & Novum Wines. The widescale production of table wine in the continent-straddling nation has at times muddied the perception of Chile’s top-end offerings.

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