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THREE CHOIRS BATTLES BEAUJOLAIS NOUVEAU

Published:  23 July, 2008

Three Choirs Vineyards is taking on the Beaujolais Nouveau big boys by releasing two 2004 wines on the same day as the company's French counterparts. Bin 04, which is being released as a red and a white wine, will be launched on 18 November, just as the first cases of Beaujolais Nouveau reach our shores. Assistant winemaker Kevin Shayle told Harpers that the winery hopes to sell some of the new wine at midnight through one of its retailers, although nothing has been confirmed yet. He said: We've been releasing a white for about 15 years, which we've released at the same time as our Beaujolais, but we've decided to try our hand at red wine, an early variety of Pinot Noir. We've picked up a following for the white, and we get quite a lot of pre-orders for it. The red is something new; I think people will buy it out of interest. It has good colour, and is quite light and fruity. Last year was really good quality with an average crop; this year we had good quality and a big crop, and you don't normally associate the two.' The white will retail at 5.50 and the red at 6.50.

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