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Funkin expands management team

Published:  23 November, 2011

Cocktail specialist Funkin, has expanded its management team with two key appointments to help it achieve its ambitious global expansion plans.

The two appointments have been made to support the growing demand for cocktails in the UK whilst maintaining its commitment to quality.

Sales director for the on-trade will be, Amanda Widdison, formerly Funkin's export manager.

The company has also appointed an innovation manager dedicated to strengthening the company's reputation in quality cocktail solutions, through fruit procurement and an on-going innovation programme.

Sue Wood, who joined the business earlier this year, brings 16 years' experience in NPD and food and drink technology, including eight years in the soft drinks industry.

Funkin's chief executive officer, Andrew King said: "This investment will enhance our reputation as a leading cocktail brand providing the best purées and mixers in the market today and, as the business grows, gives us the infrastructure to meet customer needs without compromise.

"Funkin products consistently deliver against expectations and this increased focus, together with the enhanced sales team, will allow us to play an expanding role and add value in the booming cocktail market into 2012 and beyond."