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i heart expands range with two sparkling launches

Published:  28 July, 2015

The i heart Wines brand is set to launch two new products into the UK sparkling wines market.

In addition to Prosecco, which is already well established on the list, it is now introducing Cava and Sparkling Zinfandel Rosé to its range.

The i heart Cava will be sourced from Catalonia-based Cavas Hill, which is owned by German producer Henkell & Co. It is available immediately from the Bargain Booze range of off licences and convenience stores.

Samantha Cross, i heart Wines brand manager, said: "The brand is all about offering the best examples of different wine varieties and helping people explore their wine tastes in a simple, straight-talking way. We believe i heart Cava will really help reinvigorate the Cava market and that in itself makes this launch very exciting."

The i heart Sparkling Zinfandel Rosé is on sale now through Costcutter.

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