Fresh Whites Replacing Traditional Aged Whites in Rioja?

By Marisa D'Vari

Published: 04 May, 2015

"Marqués de Cáceres Verdejo is by far our best selling white wine. We believe that the fruit that the Verdejo delivers along with its rich aromas can fit in the palate of consumers that enjoy the Sauvignon Blanc. Our Verdejo has successfully replaced Viura because of the fresh and fruity style that we have always put into our whites. Also, the American palate is ready to enjoy the uniqueness of the Verdejo. There was not a leading Verdejo producer in the US market until we arrive. We saw the opportunity, took on the challenge and we are now on the right track."

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