Design is a key element for brand development and awareness. If you have recently re-designed or launched your drinks brand or you are a design agency representing a great product, enter the Harpers Wine & Spirit Design Awards and gain the recognition you deserve.
As in previous years, we're inviting entries from all areas of the drinks industry and have included a number of new categories this year to include soft drinks and pre-mix categories. Each product entered must either have been launched or designed in 2011. You may enter a single product or range of products.
Each entry will be judged by a panel of leading experts including writers and designers as well as both on and off-trade specialists. Products will be judged based on the criteria of initial impact, target market concerns and the product's overall aesthetic. In other words, does the final product measure up to the brief?
The winning result will be published in Harpers Wine & Spirit Design Issue in May 2012 which will be distributed at the London International Wine Fair & Distil.
Download the Design Awards 2012 entry form here.
Closing date for entries is Friday, February 24th 2012