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Jacob's Creek extends Reserve range

Published:  23 July, 2008

Jacob's Creek is launching a new Reserve Sauvignon Blanc and Reserve ros in the UK, following the continuing popularity of both this grape and this style of wine in one of its key markets.

The wines are being offered as part of a Christmas case with Tesco Wine Club, along with the winery's Reserve Shiraz.

Adrian Atkinson, wine development manager at Pernod Ricard, commented: In response to the growth in popularity of ros and Sauvignon Blanc with the UK consumer, Jacob's Creek has taken the opportunity to expand its reserve portfolio.'

Other wines in the Reserve range include Chardonnay and Riesling, both with a recommended retail price of 7.99, and Sparkling, which is priced at 9.99.

The six-bottle case will be on special offer at 32 from 23 November to 4 January.

Tesco Wine Club has 55,000 members; the Online and Wine Club has annual sales of 53 million.