Harpers Wine & Spirit Trade News

CyT turns spotlight on Casillero del Diablo with £1.8m push

Published: 30 July, 2020

Concha y Toro (CyT) has announced a £1.8m TV push for Casillero del Diablo, its biggest brand.

Chile rising high

Published: 03 June, 2020

Consumers have come to expect value from Chilean wine, says James Lawrence, so how can they be encouraged to trade up?

Yellow Tail and Casillero del Diablo continue dominance of global power list

Published: 09 March, 2020

Australia and Chile have once again topped Wine Intelligence’s list of the world’s power brands, with Yellow Tail and Casillero del Diablo holding onto their spots in first and second place for the third year in a row.

Roust Group increases Concha y Toro sales in Russia and Poland by 68%

Published: 09 August, 2019

Concha y Toro is celebrating a burst of successful trading in Russia and Eastern Europe via its distribution partner, Roust – with hints of further expansion in the near future.

Prowein: CyT unveils ambitious plans to push through £10 Chile price ceiling

Published: 20 March, 2019

Chilean producer Concha y Toro (CyT) has put in place a new premium-focused strategy designed to double the company’s operating margins by 2020, coupled with the aim of boosting sales of its brands at £10 and above.