Waitrose has revealed that its top selling three spirits are now all gin - knocking out Pimm's from the top three - as the gin boom continues to gain ground.
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Sales at Waitrose show that UK consumers are continuing to invest in home-grown wines, with sales increasingly year-by-year.
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Digby Fine English is focusing on creating "experiential links" between their customers and their wines as they release their Digby Leander Pink NV into the off-trade for the first time.
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A surprisingly warm early start to May was reflected in an increase in sales of gin (up 15%) and rosé wine (up 39 per cent) at Waitrose.
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Waitrose is overhauling its Australian wine category, replacing 45% of the current range.
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"Unfairly maligned" Tequila is making a comeback with customers taking a less-but-better approach when it comes to selecting the Mexican tipple.
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Kantar Worldpanel figures show that premium sales have increased and market growth doubled posting the fastest growth since March of 2015, which may be good news for the wine category.
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Australian winery McGuigan Wines has partnered with Waitrose on an exclusive range of wines under the Family Release brand.
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Angela Mount hit many of the autumn multiple retailer tastings ahead of the Christmas trading period to get in-depth insight into each retailers different long-term strategies.
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Waitrose says sales of mini bottles of wine have soared in recent weeks as the trend for single serve sizes accelerates.
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Recent warm weather in parts of the UK has seen sales of some wines and spirits soar at Waitrose.
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Morrison returned to growth for the first time since December 2013, the latest grocery share figures from Kantar Worldpanel have shown, while Lidl rose its highest recorded market share.
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Waitrose has seen a surge of gin sales, up 7% on the same time last year, boosted by the growing interest in new styles.
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Kantar Worldpanel released it most recent UK retail figures today showing that "a massive £532m has been taken out of the supermarket revenue pool in just three months" according to Fraser McKevitt, the head of retail and consumer insights at Kantar.
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Sales of English wine at Waitrose nearly doubled in 2014, and the retailer has reported an increase of 177% in the last week.
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Aldi has overtaken Waitrose to become the sixth largest supermarket in Britainwith 5.3% of the market, according to Kantar Worldpanel's retail figures released today.
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Waitrose saw operating profits fall 23.4%, on the back of increased investment in operations and amid a deflationary market.
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Shifts expected in the off-trade over the next 12 months are likely to create a "huge opportunity" for independent merchants, according to Tim Wilson of the Wilson Drinks Report.
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Brazilian wine sales in the UK have more than quadrupled over the last year following strong support from multiple retailers.
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Waitrose has returned to the top spot of the Which? annual supermarkets survey - narrowly ahead of last year's winner, discounter Aldi.
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