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Consumers unwilling to fork out for a greener environment

Published:  23 July, 2008

Half of UK consumers not prepared to pay more tax to combat green issues.

One in 20 don't care about green issues at all.

Leading supermarkets are racing to introduce greener packaging for wine in August.

Sainsbury's and Tesco plan to introduce lightweight and recyclable plastic bottles for some of its best selling wines.

Tesco is also racing to introduce recycling facilities and to reduce its carbon footprint.

The supermarkets insists that the new containers - some made of recyclable PET - look exactly the same as conventional bottles, but are just an eighth of the weight.

Not only are they easier to carry, less energy is used to make and transport them. The supermarkets also say they are safer - and will bounce when dropped onto a hard floor rather than smash.

The move follows the introduction of PET bottles by Wolf Blass, one of Australia's biggest exporters of wine.

Its plastic bottles of wine went on sale in Canada last year and will be available in Britain in a few weeks.

The survey was carried out on behalf of unbiased.co.uk, a financial advice website.

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