Nelson’s Gin Distillery strikes deal with Sovereign Beverage Company

By James Halliwell

Published: 07 February, 2019

Nelson’s Gin Distillery has announced a partnership with Sovereign Beverage Company to drive the global distribution of its spirits.

These include its flagship No. 7, Navy Strength and its Rhubarb and Custard gin. The deal will also promote exports of its newest product, the world’s first and only Timur Gin.

“With the distillery hitting its third year and seeing the huge growth we have had in sales, taking Nelson’s Gin international was the natural next step,” said Nelson’s sales director Greg Kimber. “We are really excited about working with Sovereign and know that they can see the enormous potential in our products.”

Morgan Holden, operations director at Sovereign Beverage Company, said: “We’re very pleased to be representing this artisan distillery which has shown such significant development since its inception in 2016. We anticipate a particular interest in the Rhubarb and Custard which won a Silver Outstanding award at the recent International Wine & Spirit Competition. We’ve already begun negotiations for the first sale, so we’re really looking forward to taking the Nelson’s Gin brand far and wide.”

Nelson’s Gin was launched in 2016 by ex-chef Neil Harrison. Based in Uttoxeter, Staffordshire, the distillery offers a range of gins at different strengths, including Navy Strength (57%), No. 7 (42.5%), Rhubarb and Custard (41%), and Timur (41%). Prices start at £40 per 70cl bottle.

Printer friendly version