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The Benevolent Ball brings in a record sum

The fundraiser, which is hosted annually for the trade by the trade, raised the roof with a record breaking £57,000, which will help to support those in need who are either currently working, or have worked, in the UK drinks industry.

Joe Fattorini worked the room as the evening’s Master of Ceremonies and also helped to raise £8,200 from the room in less than 10 mins as part of the fundraiser’s Power Pledge initiative.

The Benevolent’s chairman Tom Yusef also took to the stage to present his ‘Chairman’s Challenge’.

Yusef will traverse several English Wineries over seven days during the harvest season, helping to pick the new vintage by filling a pannier at each location, will the aim of raising £15,000.

The Benevolent Ball is the annual gala and fundraiser for The Benevolent, the trade’s primary charitable organisation which supports colleagues with a variety of difficult circumstances, including serious illness, disability, mental health difficulties, issues with debt and family crisis.

The Benevolent’s chief executive Chris Porter thanked the support of the trade throughout the year, and for the record sum raised last night.

He said: “I am delighted that the emotional engagement in the room mirrored the incredible support of the industry to its trade charity. Above all, I am delighted that with the increased funds generated we will be able to deliver a greater level of welfare support to an even greater number of people in heed of help within our own drinks industry community. I cannot think of a better example than tonight’s event to demonstrate how this wonderful industry really does look after its own.”