Subscriber login Close [x]
remember me
You are not logged in.

Namaqua wine sponsors Twenty20 cricket

Published:  18 January, 2007

Sky Sports has secured Raisin Social brand Namaqua as broadcast sponsor of its live Twenty20 Cup coverage.

Raisin Social, an independent, family-owned wine business, will support Sky's exclusively live coverage of the Twenty20 Cup which starts on 11 June and runs though to 26th July 2008.

The sponsorship includes on-air coverage through idents and break bumpers logos around every match, during play and in the interval, as well as sponsorship of the highlights on Sky Sports.

Featuring county cricket sides split into three zonal groups (North, Mid/Wales/West, and South), Sky Sports is showing 18 exclusively live matches from this summer's Twenty20 Cup, including at least three Quarter-Finals for the first time, and starts with Kent vs Sussex at Canterbury on 11 June. Viewers can then enjoy the Finals day in its entirety from the Rose Bowl in Hampshire on 26 July.

Raisin Social is a fiercely independent, family owned wine business, bringing in hand picked wines from all over the world and supplying across the UK to all the major supermarkets, off licences and a wide range of smaller stores, hotels and restaurants.

They are one of the most successful wine importers in the UK, and yet remain a small team of enthusiastic wine lovers, headed up by Simon Halliday, owner and MD, who started the business back in 1986. Raisin Social has spearheaded the Namaqua range of wines which have proved a runaway success, universally popular for their fresh and fruity styles and available in both bottle and box.

Namaqua wines sold over 1 million cases for the first time last year and sales continue to romp ahead.