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New packaging for Fetzer's Pacific Bay

Published:  18 January, 2007

Fetzer Vineyards has repackaged its Pacific Bay wines. Created by Barlow Doherty, the new design follows the new Fetzer family look, which was launched earlier in the year'. In addition to new labels, the range has moved to Nomacork synthetic cork.
Produced exclusively for the European market, the range currently consists of a Chardonnay/Pinot Grigio; White Zinfandel; Merlot; and Cabernet Sauvignon, all priced at 4.99. Main stockists include Sainsbury's, Co-op, Morrisons and Asda.

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