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Jason Wilson: S&M, threesomes and dope - the future of wine advertising

Published:  10 January, 2014

The 20 students in my university wine class in Philadelphia gathered around the laptop to chat on Skype with a couple of winemakers from San Luis Obispo, California. My students all recently turned 21 years old, the legal drinking age in the U.S. The winemakers, Brandon Allen and Bo Silliman of SLO Down Wines, are only a few years older than my students, and began their wine business as dorm-room bootleggers back when they'd been underage.

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