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LWF: Why Wine-Searcher has gone mobile first, and why you should too

Published:  22 May, 2018

Optimise your site for both mobile and desktop browsing or risk getting nudged out by the competition was the advice at a seminar on selling wine online this morning.

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Power to the Punter

Published:  02 May, 2018

Technology is fast empowering the consumer when it comes to engagement, purchasing decisions, driving innovation and shaping the market, with accessible gadgets, widgets, apps and other advances changing the way wine is shipped, sold, delivered and even drunk. 

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Talking about the future: The Alexa effect

Published:  30 April, 2018

With intelligent personal assistants helping consumer engagement to become increasingly human and conversational, Jo Gilbert asks what’s in store for wines and spirits

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Tech start-up bids to demystify ‘baffling’ supermarket wine aisles

Published:  04 April, 2018

A tech start-up is looking to re-engage affluent 20-somethings with wine by expanding its app’s reach into the supermarket wine aisles.

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Buying wine in the home of the future

Published:  02 April, 2018

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Are you being served by AI?

Published:  23 February, 2018

Jo Gilbert tracks how artificial intelligence is emerging from the shadows, along with augmented reality, to become the ultimate interactive collaborator

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Smarter moves: Spotlight on Vivino

Published:  07 February, 2018

Jo Gilbert caught up with Heini Zachariassen, founder of the world’s most downloaded wine app Vivino, on how it has made the leap from information-sharing platform to marketplace

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Bricks versus clicks

Published:  11 December, 2017

The same dopamine hit experienced alongside multiple likes on Facebook is shaping shopping habits online as well as in bricks-and-mortar retail stores. Jo Gilbert reports

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Learning from China

Published:  23 November, 2017

Jo Gilbert looks at the opportunity for wine among the world’s biggest online consumer group and its growing appetite for western provenance

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Climate change: The greatest threat to humanity

Published:  06 November, 2017

Extreme weather has wreaked havoc on the winemaking world this year. Jo Gilbert traces these events back to the effects of climate change and the global impact of an increasingly CO2-laden planet

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CIVB goes social with new winter ad campaign

Published:  06 November, 2017

Vins de Bordeaux is releasing a new ad campaign focused on digital formats and social media with the hope of engagining "younger" audiences. 

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The battle against frost

Published:  02 November, 2017

Frost is one of the greatest threats to wine producers. Jo Gilbert looks at the technology being developed to keep this unwanted vine visitor at bay 

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The rise of the virtual sommelier

Published:  19 September, 2017

Last month we talked about virtual reality. This month we look at augmented reality and artificial intelligence and how the big tech companies are poised to bring the sommelier into the home. Jo Gilbert reports

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Wanderlust e-merchant sets out to help wine-lovers “explore”

Published:  19 September, 2017

New online wine merchant, Wanderlust, is being launched with the aim of bringing as yet undiscovered artisanal wines from around the world to the UK.

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Deliveroo-tionary: The partnerships changing the delivery game

Published:  26 July, 2017

Jo Gilbert argues that local link-ups such as Deliveroo’s new alcohol partnerships could change the delivery game

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Getting online: Keeping up with the Amazons

Published:  17 July, 2017

Pick what you want to get from being online and do it well, said our Think Indie, Drink Indie tech experts. Jo Gilbert reports 

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Through the virtual looking glass with Nicolas Feuillatte

Published:  17 July, 2017

Popping on a pair of virtual reality eye-goggles isn’t what I’m used to doing before a vertical tasting.

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How well do you know your wine myths?

Published:  22 June, 2017

Ours is an industry based as much on stories as it is winemaking, and people as much as the wine itself.

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Getting ahead in the digital shelf war

Published:  08 June, 2017

With the mind-bogglingly fast growth of online channels, which in the context of many thousands of years of bartering and selling, is still a very new phenomenon, we scope out the e-specialists claiming to help your products fly online.

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Ecommerce: What’s the potential for wine?

Published:  12 May, 2017

Jo Gilbert looks at how big the online proposition really is and why the UK is at the forefront of wine online

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