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FirstCape helps school as part of legacy deal

Published:  07 November, 2008

South African wine brand FirstCape, sponsor of the British & Irish Lions, is to help refurbish a school in its native country as part of its Lions legacy project.

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Jacob's Creek scores major film deal

Published:  07 November, 2008

Jacob's Creek has struck a deal with Twentieth Century Fox to sponsor a major new film starring Nicole Kidman and Hugh Jackman.

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Study calls for ban on alcohol advertising

Published:  07 November, 2008

Alcohol advertising should be banned in order to combat binge-drinking, according to experts.

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Two French wine-makers die after inhaling carbon fumes

Published:  06 November, 2008

Two amateur French wine makers have died after being suffocated by the fumes from the grapes they were treading.

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Pernod Ricard announces new chairman

Published:  06 November, 2008

Pernod Ricard has named its first ever chief executive to have come from outside the Ricard family.

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Bottlegreen impresses with new curves

Published:  06 November, 2008

Following the successful re-launch of its award winning cordial range earlier this year, adult soft drinks producer, Bottlegreen Drinks Co. is rolling out the second phase of its re-branding strategy, which will see its portfolio of lightly sparkling pressé drinks packaged in a new contemporary bottle design.

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InBev Bud deal on track despite profits slump

Published:  06 November, 2008

InBev has reported a third-quarter drop in profits of nearly 14% as the cost of making and packaging beer soars.

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EU ruling puts low-alcohol wine on UK shelves

Published:  06 November, 2008

A new EU ruling will see more low alcohol wines on UK shelves.

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CAMRA attacks Carlsberg's decision to close Leeds brewery

Published:  05 November, 2008

Beer consumer group the Campaign for Real Ale (CAMRA) has attacked the decision by Carlsberg to close it's Tetley Brewery in Leeds by 2011.

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Government pledges £6 million to tackle alcohol mis-use

Published:  05 November, 2008

The government has announced details of a £6 million campaign to help problem drinkers.

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Veuve Clicquot opens bar in Harrods

Published:  05 November, 2008

Veuve Clicquot is opening its first champagne bar and boutique at London's Harrods store.

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Johnnie Walker ads scoop string of awards

Published:  05 November, 2008

Johnnie Walker has won a string of awards for a campaign that has helped boost global sales by 48% over the past eight years.

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170 jobs to go as Carlsberg shuts brewery

Published:  05 November, 2008

Drinks giant Carlsberg is to close its 186 year-old brewery in Leeds with a loss of up to 170 jobs.

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Martell gets modern makeover from Pernod

Published:  05 November, 2008

Pernod Ricard wants to "modernise" its French cognac brand Martell with the aide of a UK-wide ad campaign.

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Diageo gives Baileys biggest ever ad push

Published:  05 November, 2008

Diageo is launching its biggest ever advertising campaign for Baileys this week, as it seeks to drive sales in the Christmas run-up.

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S&N withdraws Miller Beer from UK market

Published:  04 November, 2008

Scottish & Newcastle (S&N) is to stop making Miller Beer in the UK and channel its efforts into boosting sales of Miller Genuine Draft.

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United Brands makes premium addition to portfolio

Published:  04 November, 2008

United Brands has announced Godfrey's Schnapps as the latest addition to its premium portfolio.

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Corona Extra to sponsor major film festival

Published:  04 November, 2008

Corona Extra is to sponsor a major national festival showcasing up and coming film makers in the UK.

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InBev unveils TV ad for 4% Stella Artois

Published:  04 November, 2008

InBev UK has unveiled the TV ad that will launch its 4% variant of Stella Artois to consumers.

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NZ wine brand bids for fashion first

Published:  04 November, 2008

Fledgling New Zealand wine producer Invivo has partnered with a New York art gallery as it bids to position itself as a "fashionable" wine brand.

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