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Insights: Focus on fizz

Published:  06 November, 2018

Drawing on sparkling wine research carried out with Wines Direct, Harpers assesses the state of play

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Looking ahead: Neil Bruce, Fuller's

Published:  26 July, 2018

As the first half of 2018 draws to a close, Harpers asked key trade figures to highlight the current challenges, ongoing trends and opportunities

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Battle of the Bubbles

Published:  13 February, 2017

For decades, the very mention of the word Champagne conjured up almost mystical properties for UK consumers in the market for premium sparkling wine.

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Analysis: Connecting tech, millennials and wine

Published:  08 June, 2016

Attendees at International Cool Climate Wine Symposium heard that wine online tends to be all about "me, myself and I", while the consumer's favourite topic is themselves.

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Insight: Call for multi-national campaign to help boost awareness around Monastrell

Published:  17 November, 2015

Concerns in Spain over the decline in planting of Monastrell there have led one of their leading winemakers to advocate the launch of a joint marketing campaign with the other main growers of the grape - France, Australia and California.

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Insights: Testing the Naked Wines' text for wine service

Published:  10 November, 2015

OMG, don't LOL, its tru, a g8 new service has launched where u can order wine by txt. An innovative new service where customers can order wine by a simple text message has been launched. Jo Bruce put it to the test.

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Insights: Why the super-premium and ultra-rare bottles spirits market is heating up

Published:  16 September, 2015

A growing demand for super-premium and ultra-rare bottles of whisky and Cognac has created a fiercely competitive market for the very best spirits. Why is it happening now?

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COPY: Harpers new consumer report reveals key wine trends in the UK on-trade

Published:  10 December, 2014

In the second of our exclusive consumer reports, Harpers turns the spotlight on drinking trends in the UK on-trade and finds out what the average Brit thinks of the wine in their glass and what attracts them, or not, to ordering wine when out and out about compared to other drinks

 

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Harpers new consumer report reveals key wine trends in the UK on-trade

Published:  08 August, 2014

In the second of our exclusive consumer reports, Harpers turns the spotlight on drinking trends in the UK on-trade and finds out what the average Brit thinks of the wine in their glass and what attracts them, or not, to ordering wine when out and out about compared to other drinks

 

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test insight

Published:  04 April, 2014

IntroDUCTION

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Harpers report: Online Wine

Published:  30 January, 2014

Despite major supermarkets launching their internet sites by selling just wine the online drinks category has been slow to move on. But things are changing. The launch of Morrisons Cellar, the Tesco Wine co-buying initiative, and Amazon selling wine, shows online drinks is on the up. This subscriber only report can also be bought separately for £99 from the Harpers Shop - see panel.

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?New Zealand: it's not all about Sauvignon Blanc

Published:  13 January, 2014

The UK remains central to New Zealand's wine-export strategy as it looks to widen its appeal across all channels of the market. Ahead of this month's generic UK tasting, Anne Krebiehl looks at its opportunities in 2014

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Country report: re-inventing Australia

Published:  10 January, 2014

Despite a difficult few years, Australia's winegrowers have been finding more and more reasons to be cheerful - even before the Ashes.

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Country report: Spain

Published:  06 September, 2013
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Qubit: Beers Wines and Spirits Online Benchmark Report

Published:  19 July, 2013

This Qubit benchmark looks at the onsite effectiveness of some of the UK's most popular alcohol retailers' websites. It uses industry best practice criteria to analyse the performance of each site against set customer user journeys.

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Country reports: Argentina

Published:  25 May, 2012

One of the joys of communicating about Argentina is that the country provokes such a positive...

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