A diverse line-up of manufacturers, distilleries and promotional organisations have announced new appointments this week, including Glenmorganie and the BIVB.
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Aimed at indies and restaurants, DO Rueda’s new marketing campaign is inviting sign-ups to join in the promotion of Rueda wines across the UK.
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The annual immersion in Riesling is back for its 11th edition this July, with new activities promised and ramped up digital backing.
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The Consejo Regulador of Ribera del Duero has unveiled plans to run a ‘Reach for Ribera’ promotion in February, involving 25 independent wine merchants across the UK.
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MSI, the computer and gaming company, has launched a new promotion called Live in Everyday Passion, offering a free limited edition corkscrew.
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Wines of Portugal is reportting sales uplift of +286% in volume and +300% in value at participating retailers that were specially selected for June’s month-long promotion.
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The Austrian Wine Marketing Board (AWMB) has, in partnership with Harpers, launched a specialised retail promotion in support of independent retailers.
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Bordeaux Wines UK has inveiled a new Christmas campaign aimed at independent wine merchants.
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This November sees the return of Eat Spain, Drink Spain, a month long series of events, promotions and workshops around the UK, celebrating the lip-smacking gastro-diversity of wines and foods from Spain.
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Registration is closing soon for the autumn Loire Valley independent wine merchant promotion, on which Harpers is partnering with Loire Valley Wines.
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As cooler days and cosier nights roll in this autumn, Shop Rioja is once again calling on independent merchants to join its October campaign.
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With supermarket wine sales soaring, buying strategies have altered dramatically, as Angela Mount reports.
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Loire Valley Wines is once again to run its popular Independent Wine Merchant promotion this Autumn.
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July is still the month for German Riesling in the UK, with the promotion once again heading back to British businesses.
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Goedhuis & Co has promoted its associate director of technology, Peter Dunmow, to the position of technology director at the same time as appointing him to the board.
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In the third of our series on responses of the generic bodies to the Covid-19 pandemic, Andrew Catchpole talks to Laura Jewell MW, regional general manager, Wine Australia UK & Europe
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New Zealand Winegrowers is to run a promotion for the UK and Ireland’s independent retailers offering three winners the chance to win a trip to Pinot Noir 2021.
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The heartland DOCGs of Conegliano Valdobbiadene Prosecco Superiore, Asti and Vino Nobile di Montepulciano have joined with producers from Provolone Valdpadana PDO, Mozzarella TSG and Olio Extravergine d’Oliva Toscana PGI for the launch of Enjoy European Quality Foods (EEQF).
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Cava is to target key markets UK and Belgium in the Christmas run up with a new initiative designed to raise awareness of its premium wines.
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The Denomination of Origin (DO) Rueda is to launch an in-store promotion with independent retailers for the first time.
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